What is Family Portrait Month?
Family Portrait Month, sponsored by Marathon and PPA (held by PPA Charities), is a national fundraising effort to benefit Operation Smile, which helps children around the world who suffer with cleft lips, cleft palates and other facial deformities.
During Family Portrait Month (October), participating studios pledge to donate a portion of each October Family Portrait Month sale to PPA Charities for Operation Smile. The session could be family, children, high school seniors, or any type of portrait.
Why should you participate?
By participating in this cause-related marketing promotion, you will attract new clients into your studio, encourage return business, and (most of all) help children who are affected by facial deformities.
Additional reasons to participate:
- Any studio that collects $500 or more for Operation Smile in 2008 is eligible for a cash drawing of $500 (at the PPA Charities 2009 Celebration Event on January 10, 2009, at the Imaging USA convention in Phoenix, Arizona).
- The 2008 top studio fund-raiser will receive the chance to photograph an Operation Smile medical mission (also announced at the PPA Charities 2009 Celebration Event at Imaging USA 2009).
Important Note: To be eligible for the cash drawing and the Operation Smile mission, your donations must be received by December 1, 2008.
How does it work?
Simply sign up to participate (with a minimum $25 donation), and your studio will be listed on www.familyportraitmonth.com and www.operationsmile.org. Everything you need to make this promotion successful is provided online, developed by professional photographers and Marathon Press. Once you register to participate (and donate the minimum $25), you will receive access to downloadable templates, logos, and other information that will give you ideas for promoting Family Portrait Month!
Who’s sponsoring it?
Family Portrait Month is held by PPA Charities, a fully functioning philanthropic arm of Professional Photographers of America (PPA). PPA Charities’ charitable partner is Operation Smile, a worldwide children's medical charity whose thousands of medical volunteers treat children and young adults suffering with facial deformities. Marathon Press is also sponsoring Family Portrait Month.
All donations to PPA Charities will benefit the cause of Operation Smile.
For more information
To find out more about Family Portrait Month and how you can help the children of Operation Smile: go to www.ppacharities.com or www.familyportraitmonth.com, call Bert at (708) 267-0657, or e-mail bbehnke@ppa.com.




