Studio Management Services(SMS) Business Education

SMS teaches great photographers how to be successful businesspeople

3-day Business  Workshop
with Carol Andrews, Ann Monteith and Sarah Petty
June 9-11, 2008
Atlanta, Georgia
Put your studio on the road to increased profitability. Receive practical, down-to-earth instruction on essential elements for business success in both a group setting and in one-on-one consultations. This workshop is designed for studios with an annual gross income of 50k or more.

SMS Basic Training: The Business of Photography
July 19-20, 2008
PPA Headquarters, Atlanta, Georgia
This course addresses the marketing and management fundamentals that are central to operating a financially successful professional photography business. Topics include:

• Financial and legal requirements for starting a photography business
• Building a business image
• Understanding the “marketing mix”
• Pricing for profitability
• Creating a selling plan
• Understanding managerial accounting
• Developing a workflow plan, and more

For complete details on these SMS seminars, visit ppa.com/i4a/pages/index.cfm?pageid=688.