You photograph smiling faces every day.
But what about those who can’t smile? Those who find it difficult to even speak or eat? You can help them smile, too.
Participate in Family Portrait Month, a national fund-raising effort in October to benefit Operation Smile, which provides free reconstructive surgery to children and young adults around the world suffering with cleft lips, cleft palates and other facial deformities.
Those who join pledge to contribute a portion of each October Family Portrait Month sale to PPA Charities, which has chosen Operation Smile as its charitable partner. What a chance to do cause-related marketing—it really boosts your reputation! And besides helping children in need, this fund-raising effort gives families a good reason to have their portrait created with the holiday season coming up.
When you participate in Family Portrait Month, you will change the lives of children who would otherwise face a lifetime of pain and rejection. It is hard to understand the true problems such children face. Last year, Angela Weedon, a participant in Family Portrait Month, was able to travel
with Operation Smile to Tegucigalpa, Honduras. "It was a privilege to document the mission...these precious children received their new smiles from a team of incredible medical volunteers, and it was an honor to join them," says Weedon.
But October is coming quickly, too! There’s still time to implement your marketing campaign for Family Portrait Month with help from the membership kit…but you’ll want to get started soon. Just sign up with the annual membership fee and get your kit, full of success stories, photographer-led
marketing designs, before and after images of children, and a video from Operation Smile. Sign up today and help create a smile!
For more information about Family Portrait Month, please visit http://familyportraitmonth.com, or contact Bert Behnke at (708) 267-0657 or bbehnke(at)ppa.com. To sign up, please visit
www.ppa.com/i4a/pages/index.cfm?pageid=429.